Thursday, 19 April 2012


Analysis: Enterprise apps - the future of the mobile worker

Mark Mason, CEO of Mubaloo, analyses findings from the recent Strategy Analytics report, 'Growth in Mobile Worker Use of Applications for Business Processes, Collaboration, Productivity', using case studies to highlight how businesses can benefit from enterprise apps.

Analysis: Enterprise apps - the future of the mobile workerAnalysis: Enterprise apps - the future of the mobile worker

The proliferation of mobile devices within the workplace, coupled with the expansion of cloud computing and advances in mobile device security, is transforming the mobile workforce and bringing to reality a truly mobile workforce.
A recent report from Strategy Analytics highlights the fact that businesses across a wide range of industry sectors are reaping the benefits that mobile applications can deliver, through improved efficiency and productivity.
The report emphasises the current trend towards mobilising existing business applications. Moreover, it states that businesses must recognise that mobile enterprise business applications are not just about mobilising a particular application, but actually delivering sets of applications based on the mobile workers' business processes. As the UK's leading app developer, these are trends that we have seen evolve over the last three years.
Using case studies and examples, this article considers the use of mobile applications in the enterprise environment and look to explain the current trends that this report has highlighted. It discuss how businesses are benefiting from mobile applications and what the future looks like for the mobile worker.

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